Return to Southwest China Heavy Duty Truck layout light truck

After 10 years of reincarnation, China National Heavy Duty Truck will return to Sichuan to invest in a new production base, and will bring light trucks into the product line for the first time.

On the 23rd, China National Heavy Duty Truck and Chengdu Ace Vehicle Group Co., Ltd. (hereinafter abbreviated as "Chengdu Trump") formally signed a contract to jointly fund the establishment of "China Heavy Truck Group Chengdu Ace Commercial Vehicle Co., Ltd." (tentative name) in Chengdu. The development of heavy, medium, light and micro commercial vehicles will produce 400,000 commercial vehicles annually. This means that China National Heavy Duty Truck will be transformed from a single heavy-duty vehicle manufacturing company into a full range of commercial vehicle production companies, and the product line will be more abundant.

The first time to enter the light truck

“The joint venture company proposed to develop a full range of commercial vehicles, which is the 'strategic center of gravity' for the CNHTC Group.” According to relevant person in charge of CNHTC, this is the first time that CNHTC has cooperated with other companies in vehicle cooperation. The joint venture company will become an important commercial vehicle production base for China National Heavy Duty Truck and the total output will exceed Jinan headquarters.

According to the agreement between the two parties, China National Heavy Duty Truck will invest in Chengdu Trump in a manner of “increasing capital and expanding shares”. Among them, China National Heavy Duty Truck holds 80% shares, and Chengdu Trump holds 20%. China National Heavy Duty Truck recently invested 1 billion yuan, and will take the lead in starting 100,000 medium- and heavy-duty truck projects next year. The long-term investment will be 3 billion yuan. By 2015, it will strive to achieve an annual output of 400,000 commercial vehicles. Among them, there are 100,000 medium and heavy trucks, 300,000 light and micro cards. The annual turnover of Chengdu commercial vehicle production base will reach 40 to 50 billion yuan.

Chengdu Trump Card is a leading company for commercial vehicles in Sichuan. The leading products are light, medium and heavy-duty vehicles, special-purpose vehicles, and low-speed trucks. The annual production capacity is 80,000 vehicles. In particular, it is intensively cultivated in the southwest region and has a complete sales channel and maintenance network. This is exactly what Sinotruk is currently most lacking in the Southwest region. It is reported that the two sides through the introduction of China National Heavy Duty Truck advanced, in the card products and technology, enriching the existing product line of Chengdu Trump, build a high, medium and low-grade complete product line and industrial chain.

Yu Junhua, an analyst in the automotive industry, believes that Sinotruk's acquisition of light truck vehicle manufacturing companies can balance product lines and reduce risks. At present, the heavy-duty truck product line of China National Heavy Duty Truck is relatively risky. Once the heavy-duty card market slows down, it will threaten the company's continued development.

10 years later

The commencement of construction of the China Chengdu Heavy Duty Truck Chengdu production base was separated from that of the CNHTC Group by 10 years.

In July 2000, the state split off the then China Heavy Vehicle Group, separated Sichuan Gas and Shaanxi Auto, and went to the local government to manage. CNHTC Jinan Heavy Duty Truck retained the title of “China Heavy Duty Truck” and was placed under Shandong Province. Provincial management. Sinotruk has lost its important production base in the southwestern market.

With the transfer of industries and the development of the western region, the demand for trucks in the central and western regions has soared. China National Heavy Duty Truck once again turned its sights to Sichuan, the western hinterland, and began to establish a southwestern production base. According to previously released data, during the earthquake relief and reconstruction in Wenchuan, Sichuan, the annual sales volume of Sinotruk in Sichuan increased rapidly from 1,000 to 7,000 vehicles, and Sichuan became the dominant market for China National Heavy Duty Truck.

Yu Junhua told the Economic Herald reporter that China National Heavy Duty Truck has obvious advantages in the field of special vehicles, especially dump trucks and construction vehicles. The layout of the southwestern market will, on the one hand, provide timely response to the needs of the post-earthquake reconstruction market, allow targeted product adjustment based on the regional characteristics of the southwestern region's market, and on the other hand, it will also lay out in advance for the rise of the western economy.

As one of the key projects in support of the disaster-stricken area in Sichuan, China Heavy Duty Truck, the Mianyang Fulin Group and the Chengdu Peace Cars Tri-Family invested in the China National Heavy Duty Truck Mianyang (Fulun) Special Vehicle Production Base project last year. This project, which will be produced by China National Heavy Duty Truck Group and will produce various types of modified vehicles and special vehicles after production, will have completed the first phase of construction and has invested over 100 million yuan in total. At that time, Cai Dong, general manager of China National Heavy Duty Truck once said that the Southwest China is one of the most important strategic regions of China National Heavy Duty Truck.

Break through the "quantity" bottleneck

In order to overcome the output bottleneck, China National Heavy Duty Truck chose a light truck. China National Heavy Duty Truck Group official said: "China National Heavy Duty Truck has achieved regional support for national mergers and acquisitions. China's heavy trucks must be on the basis of further development, and heavy trucks are difficult to quickly increase, so we propose to develop a full range of commercial The new strategy for cars, especially light cars."

Although China National Heavy Duty Truck has always been the king of domestic heavy truck industry, ranking among the top three global heavy truck sales, it is still difficult to conceal the embarrassment of the "invisible champion." The higher the total mass and the greater the horsepower of trucks, the higher the market share of CNHTC; the smaller the total mass and the smaller the horsepower, the smaller the share of CNHTC. Although China National Heavy Duty Truck Group is well-deserved in the heavy-duty truck market of more than 15 tons, this market is based on the heroes of sales, and the total output has become a bottleneck restricting its development. Even if the total output of China's heavy truck 630,000 units was produced by China National Heavy Duty Truck in 2009, this figure can only be equal to the output of Foton Motor Co., which has become a light truck.

From January to July this year, the cumulative production of China National Heavy Duty Truck was 120.89 million units, up 61.12% year-on-year; the cumulative sales volume was 127.77 million units, up 64.03% year-on-year. This production is second only to FAW in the heavy truck industry, ranking second, and the latter's advantage is precisely in the medium and heavy trucks.

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