Recently, General Electric (GE) announced that it will transfer its home appliance business to Electrolux in Sweden for US$3.3 billion. This price exceeds the previous market forecast of US$2.5 billion, making it the largest in the global home appliance industry in recent years. M&A. In the US home appliance market, Electrolux is the second largest brand after Whirlpool, and will further expand its presence in the North American market by taking over the GE appliance business. Continued recovery in demand in Europe and the United States For GE, home appliances are no longer a mainstream business segment. Since the financial crisis, GE has reorganized its business to become the best infrastructure and technology company in the world. GE CEO Immelt said that the sale of home appliances business is in line with this strategy. According to financial data, in 2013, GE's home appliance and lighting business segment generated sales of US$8.3 billion, accounting for 6% of the company's total sales revenue, and its profit was US$380 million, only 2 of GE's total profit, while the lighting business did not include Within the scope of this sale. Under the asset trading agreement between the two parties, Electrolux will be allowed to continue to use the GE Appliances brand in home appliances. It is understood that GE appliances ranks third in the US market, mainly producing and selling white goods such as refrigerators, air conditioners, washing machines, kitchen appliances such as dishwashers and water heaters, and owning their own distribution and logistics systems. Electrolux said that the acquisition of GE appliances will increase the company's sales in the US market by a factor of more than $10 billion. Insiders analyzed that in addition to strengthening the strength in the North American market, Electrolux will also challenge Whirlpool's global dominance. And two months ago, Electrolux lost to the old rival Whirlpool. On July 10, Whirlpool announced that it would acquire Italy's largest home appliance manufacturer, Indesit 60, for 758 million euros ($1 billion), thereby expanding its business in Europe by a factor of two. Large-scale mergers and acquisitions in the old-fashioned home appliance manufacturers in Europe and the United States, or showing that the demand in the European and American markets is gradually recovering. Electrolux's second-quarter earnings report released recently showed that the company's quarterly results turned profitable, but its operating profit in the North American market increased by 2.6. Electrolux President Case. McLoughlin said that the US home appliance market continues to recover due to the demand for newer and more demanded housing. It is expected to grow in 2014. 4. Whirlpool's second quarter report also shows that North America is the only market in which the company has revenue growth. Since the financial crisis in 2008, the global white electricity industry has undergone profound changes. The white electricity industry sectors in developed countries such as Europe, America, Japan and South Korea have fallen into recession. The Chinese white electricity industry, which is backed by the domestic market, has developed rapidly and took the opportunity to expand overseas. . However, in the context of the current economic recovery and the government's promotion of the manufacturing revitalization plan, the European and American white-light giants are not willing to take a declining market position in recent years, trying to set off a new round of expansion through mergers and acquisitions. Some insiders analyzed that the global home appliance industry has played a new three-nation killing pattern. In fact, in addition to the above two large-scale mergers and acquisitions, Electrolux also acquired the Egyptian Olympic Group in 2011, while Whirlpool announced last year that it will purchase a stake of Hefei Sanyo 51 for RMB 3.4 billion. Analysis: It has not affected domestic consumers. According to analysis by industry expert Liang Zhenpeng, in the European and American markets, the home appliance industry, which is highly competitive in the market, is a declining industry that is constantly marginalized. Except for Whirlpool and Electrolux, it is still like Siemens. Giants such as Philips and GE have already exited the home appliance business through outsourcing, joint ventures, and sales. Japanese companies are also constantly shutting down production lines and selling assets. In the future, the home appliance industry will be dominated by Chinese and Korean companies. But he also said that the above mergers will make Chinese companies' competitive pressure in overseas markets significantly increase. It is understood that in addition to a small number of imported high-end products, GE appliances have not entered the Chinese market, but long-term procurement of home appliances and raw materials, parts and components in China, the main market of Yixi is also concentrated in Europe, therefore, these two mergers and acquisitions Domestic consumers have no influence, but for some Chinese companies that want to borrow a boat to go out to sea, it is a failure. Compared with Japanese and Korean brands, Chinese household electrical appliances are mainly based on OEM processing in the European and American markets. The acquisition of local brands has become an important way for Chinese companies to accelerate their internationalization. For example, Haier acquired New Zealand's Fisher & Paykel, and Huayi compressed and acquired Cubigel from Spain. In this GE appliance bid, Haier is also one of the rumored buyers, but it has not been confirmed by Haier. In fact, in May 2008, GE tried to sell the home appliance business. At that time, Haier, Samsung, and LG all intended to take over, and later suspended sales due to the global economic recession. In addition, in 2005, Haier also participated in the bidding for American home appliances, the third-generation, but also lost to Whirlpool. Industry insiders pointed out that although Haier is one of the world's largest home appliance manufacturers, its influence in the US market is still limited. Prior to this, Changhong Group's white power platform Meiling Electric has also entered the acquisition battle against Yihaoxi. It is reported that Changhong's offer is higher than Whirlpool, but ultimately it failed because of the large differences between the two parties. According to Liang Zhenpeng's analysis, in addition to price and other factors in the mergers and acquisitions of European and American companies, the attitudes of local governments, industry associations, and major shareholders are also crucial. In terms of emotion, developed countries with brilliant past have been acquired by Chinese companies. Often resisted. At the same time, from the aspects of management, distribution, and service after the acquisition, the European and American cultures are more similar, and relatively less resistant, which is not conducive to Chinese enterprises.
Sms Spunmelt Nonwoven Production Line
The sms non-woven fabric production line is used to produce polypropylene fiber spun webs and hot-rolled reinforced non-woven fabrics. Using polypropylene as the main raw material, supplemented by color masterbatches and additives such as anti-oxidation, anti-pilling, and flame retardant, we can produce polypropylene spunbonded hot-rolled non-woven fabrics with different colors, different properties, and suitable for various purposes. It has different uses and is widely used in medical treatment, sanitation, agriculture, construction, geotechnical industry, making non-woven protective clothing, etc.
The composite production line can be replaced with different configurations to produce S, SS, SSS and other series of products to meet the needs of customers in the polypropylene spunbond non-woven market for different purposes.
Various special treatments are carried out on non-woven fabrics to meet the requirements of customers for various special properties of non-woven fabrics. The treated non-woven fabric has anti-alcohol, anti-blood, and oil-resistant functions, and is mainly used in medical surgical gowns and surgical drapes. Antistatic treatment: Antistatic non-woven fabrics are mainly used as materials for protective equipment that have special environmental requirements for static electricity. Absorbent treatment: Absorbent non-woven fabrics are mainly used in the production of medical consumables, such as surgical drapes, surgical pads, etc. Flame-retardant treatment: Flame-retardant non-woven fabrics are widely used in furniture products and aviation products. Antibacterial deodorization and photocatalyst effect treatment: This kind of non-woven fabric is mainly used in the field of household products. Anti-ultraviolet treatment: Anti-ultraviolet, anti-aging non-woven fabrics are mainly used in agricultural covering fabrics, car covers and other fabrics where sun protection and anti-aging effects are required. Fragrance treatment: Fragrance non-woven fabrics are used in sanitary products (mint, lemon, lavender, etc.).
Sms Spunmelt Nonwoven Production Line,Sms Non-Woven Fabric Making Machine,Sms Spunmelt Composite Non-Woven Fabric Machine,Sms Pp Spunbond Meltblown Making Machine,SMS spunmelt composite non-woven production equipment,SMS non-woven equipment
Changzhou Puyisen Machinery Technology Co., Ltd. , https://www.smmsmachine.com
