The high-end construction of Shandong brand ranked first in the country Weichai won the China Quality Award
At the meeting of quality supervision work in the province, the reporter learned that since 2017, Shandong Province has promoted the establishment of a comprehensive promotion mechanism for the high-end quality brand, and vigorously implemented standards guidance, quality improvement, innovation drive, brand promotion, personnel training, and credit guarantee. The "six major projects" will speed up the construction of Shandong brand promotion and promotion platform, quality brand high-end certification platform, brand value evaluation platform, quality credit information platform, and international promotion communication and cooperation platform "five platforms".
Shandong established and improved the support system and mechanism for standard quality brand development, established the Shandong Provincial Brand Promotion Association, the Quality Brand Certification Alliance, and the province’s first standardized college and international standardization talent training base, and established the nation’s first provincial brand evaluation. Standardization Technical Committee. We will continue to carry out the "Hundreds of Thousands" campaign to implement quality training for 10,000 SMEs and focus on nurturing thousands of branded companies, 100 national and international brand companies, and the top ten small giants in the industry.
Shandong Quality Supervision Conference scene picture
At present, Shandong Province has established 10 demonstrative cities with strong national quality, 11 well-known national brand demonstration zones, and 8 national quality improvement demonstration zones. Haier Group won the first China Quality Award, ranking the highest in the nation; nurturing Shandong famous brand products. With 1,536 service brand names and 543 high-quality product bases, it created the “Liangshan Model†for quality improvement and quality improvement demonstration areas, and promoted it throughout the province. According to a public announcement in 2017, Weichai Power in Shandong Province won the China Quality Award and four companies won the nomination award.
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