Three heavy equipment accounts for 70% of Thai market

At present, Sany’s equipment inventory in Thailand has exceeded 1,000 units and its market share has reached 70%. In other markets in the Asia-Pacific region, Sany Crane has also achieved good results. Sany Crane's products have reached 30% of the Indonesian market. Sales of large-tonnage crane products have continued to increase in Australia.

“In the first half of this year, the Asia-Pacific region sold a total of more than 400 million yuan for crane equipment. Among them, sales in Thailand are the most prosperous in the region.” Yao Xi, director of marketing for the Asia-Pacific region, is proud of this year’s achievements in the Asia-Pacific region.

In 2008, Sany is ready to enter the Thai market. MAX Crane is also seeking the right to operate the Chinese engineering machinery and equipment. It is the largest overhaul factory in the country and has strong strength. At that time, domestic counterparts wanted to cooperate with it. The company’s boss came to China specifically and inspected several companies. At that time, Sany was still a newcomer in the country. However, the enthusiasm and mentality of the 31 people and the undisturbed factory environment made him resolutely chose Sany. The two sides established a cooperative relationship.

In 2012, Sany sold all the way in Thailand and sold more than 100 cranes throughout the year, making it the first brand in Thailand's new machine market. At the same time, the high quality of SANY cranes has also attracted a large number of repeat customers. In May of this year, Thailand’s second-ranked engineering construction contractor Unique contracted Thailand’s national railway station project. The total amount of the project contract is US$1 billion. After the completion, the current Bangkok Metro, light rail, suburban railway and future China will be completed. - Laos - Thailand - Singapore high-speed rail links. In order to build this project, Unique Company purchased more than 500 million yuan of engineering equipment from Sanyi in one breath. The first batch of procurement contracts amounted to 200 million yuan. The products covered 170 sets of equipment such as truck cranes and excavators. This is the history of Thailand. The largest procurement contract for construction machinery equipment.