·The first appearance of Chinese tires at the Tokyo modified auto show

Recently, Wanli Tire appeared at the Tokyo International Converted Auto Show. It is reported that this is the first time that Chinese tire brands have participated in the exhibition.

Wanli exhibited 17 tire products at the auto show, including its new sports tire SA302, and released a new LOGO and brand slogan.

It is understood that the LOGO used by Wanli Tire in the future will adopt the pinyin "WANLI" and replace the logo with a three-dimensional logo of metal texture to suit its overseas development strategy.

Chen Li, chairman of Wanli Tire, said at a press conference that Wanli Tire has always attached importance to the balanced development of domestic and foreign markets, and has long been committed to building a global development strategy, and the Japanese market is the top priority of Wanli's global layout. .

According to Chen Wei, in addition to actively exploring the Asian market, Wanli is actively preparing for the establishment of the European Research Institute to achieve globalization of product development.

Previously, Wanli participated in the US SEMA exhibition for many years and became the first Chinese tire brand to enter the Guangzhou Auto Show in 2015.

The 2016 Tokyo International Automobile Exhibition (TAS) was held on January 15-17 at the Chiba Makuhari International Exhibition Center in Japan.

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