Analysis of the development of Guangdong's mold industry and analysis of its transformation direction

Since the reform and opening up, Guangdong’s geographical advantages adjacent to Hong Kong and Macao and the numerous cultural advantages of overseas Chinese and Hong Kong, Macao, and Taiwanese have been fully utilized. The original industries with weak foundations have continued to develop rapidly for more than two decades, especially for a large number of molds. Industries, such as household appliances, electronic communications, information industry, plastics and packaging products, building materials, toys and hardware products, have been nurtured as important industries in the province’s industrial economy. It is urgent for the mold manufacturing industry to accelerate the pace of development and produce more products. Many and better molds meet the needs of industrial development. At the same time, they provide a good business opportunity and a vast space for the rapid development of the mold manufacturing industry.

First, the development characteristics of the Guangdong mold industry 1, a full range of molds, foreign-funded enterprises developed Guangdong mold industry started late, until the middle of the 1980s basically have not truly independent mold factory, all mold manufacturing as a technology rear Attached to the repair shop of the product factory, the sales market of the mold is also limited to meet the needs of the factory. The rapid development of the province’s industrial economy has enabled various types of economic mold enterprises to leapfrog in this fertile land, and there have been booming state-owned, private-owned, foreign-invested, and joint-venture die-casting companies that thrive and promote each other. Many of the original mold manufacturing technologies were separated from the product factory and taken to the society. They became the founders and main force of the Guangdong mold industry, and made great contributions to the development of the Guangdong mold industry and the development of the province's industry. Private, mold-making companies with individual, shareholding, and joint-stock companies have also flourished like bamboo shoots, and have quickly become the most dynamic new force in the mold industry in Guangdong. A group of Hong Kong, Taiwanese, Japanese-invested mold enterprises and Chinese-foreign joint venture mold enterprises that have advanced technology, equipment and management skills have entered Guangdong actively, participating in the competition of the Guangdong mold market, and playing an important role in promoting the scale and quality of the Guangdong mold industry.

In 1996, the Guangdong Provincial Mold Association organized a relatively comprehensive survey. At that time, the province had owned more than 4,000 mold manufacturing factories with state-owned, private, foreign, and joint ventures. The number of employees reached 103,000, and the total industrial output value reached 5 billion yuan. By the year 2000, all types of mold manufacturing enterprises in the province had increased to more than 6,000, employing 160,000 yuan, and the industrial output value had reached 12 billion yuan, more than doubled in four years. By the end of 2004, the province's mold industry output value reached 23 billion yuan, and it nearly doubled in four years.

At present, the Guangdong mold industry ranks first in the country in terms of the number of enterprises, the scale of enterprises, the total industrial output value, and the average speed of development. According to the statistical analysis of the China Model Association Management and Management Committee, of the 50 companies with a national mold output value of over 30 million yuan in 2004, 11 were from Guangdong, including Heyuan Longji Metal Products Co., Ltd., Guangdong Julun Mould Co., Ltd., and Guangdong Shengdu Mould. Five companies, including Jieyang Tianyang Mould Co., Ltd., were ranked in the top ten.

There are still 14 Guangdong mold companies that have not included the statistics of the China Association for Model Management and Management and whose output value is above this standard. With the expansion of the size of the mold industry, the largest variety of plastic molds will continue to be ranked first. Rubber molds, metal molds, automobiles, motorcycle molds, aluminum molds, and various types of ceramic molds have also been developed in succession. Basically, it can adapt to the needs of the industrial structure of Guangdong. At present, most of the molds needed by the industries such as household appliances, electronic communications, information industry, transportation equipment, plastics and rubber products, packaging materials and building materials in the province can be produced and supplied by the mold factory in the province. The number of molds processed has also increased year by year.

2. The company attaches great importance to investment, technical equipment leads in the face of fierce market competition, and a large number of foreign investment, joint ventures, Guangdong mold enterprises have increased investment, the introduction of foreign advanced technology and equipment, improve their own technical equipment and product quality . At the end of 2000, we investigated 10 professional mold factories that can basically represent the technical level of Guangdong's mold industry. When the funds invested in high-tech equipment were over RMB 300 million, they purchased vertical machining centers, vertical rapid machining centers, and sparks. Machine and high-precision high-precision EDM machine, slow walking wire cutting machine, three-dimensional laser digital scanner, CNC three-coordinate measuring machine, school modelling machine and other high-tech equipment 330 sets, more than the province before the 1996 mold industry owns The total value and total quantity of high-tech equipment.

Since then, each mold company has paid more attention to increasing investment, adding high-tech equipment and advanced technology, maintaining its leading position in technology and equipment, and creating a solid material foundation for enterprises to grow in the competition. With the advanced equipment and the wide application of CAD/CAE/CAM technology and the improvement of management level, Guangdong has emerged as a leading company in the mold industry. These enterprises have excellent technical and equipment, high quality of managers and workers, relatively standardized production and management, and comprehensive economic strength. They have received unanimous recognition from their counterparts both inside and outside the province, and some in Asia and the world enjoy a high reputation.

The leaders of China Mould Association also gave a high rating to the technical level and product quality of the Guangdong mold industry. Its evaluation is: "The technical level of the Guangdong mold manufacturing industry, especially in the field of plastic molds, has entered the ranks of the country's advanced level. Now, most of the mold manufacturing enterprises in Guangdong, especially the "funded" mold enterprises, CAD The CAE/CAM technology has been widely adopted, and its penetration rate is the highest in the country.The CNC processing rate of mold processing equipment and the performance of the equipment are also leading in the country.Overall, the overall technical level of the mold manufacturing industry in Guangdong is ahead of The overall level of the country is about 5 years. Some molds produce key enterprises, and their technical level is close to the international level. The management of mold companies, mold processing technology, mold production professionalization level and standardization degree also lead the rest of the country, the quality and life of molds. It is also advanced in the country."

Second, the Guangdong mold industry transformation direction With the rapid development of China's mold industry, China's total mold industry has entered the ranks of mold manufacturing countries, mold sales in 2009 98 billion yuan, mold exports close to 1.9 billion US dollars, mold imports remain The level of nearly 2 billion U.S. dollars indicates that China's overall mold is competitive, and the development of China's total precision manufacturing level has become the focus of most attention and communication in the manufacturing industry.

In 2010, as China's economy gradually stabilized, mold as a key support for the transformation of growth mode and industrial structure of the manufacturing industry is undoubtedly an important pillar. According to Mould Network CEO and Deputy Secretary-General of Shenzhen Mould Technology Society, Luo Baihui, Guangdong is a major province of China's mold industry, with an industry scale of approximately 60% of the country's share. The business environment is better, and the provincial government and Provincial Economic and Information Commission have successively attracted China Shipbuilding. Some high-end enterprises such as Dongfang Electric and AVIC airplanes have settled in the Pearl River Delta region. The high-end tool ship of the New China Shipyard has also been established as a provincial key project to be relocated in Nansha. These should bring new products to the equipment manufacturing industry in Guangdong Province. Development opportunities, but because of the mold industry in Guangdong has been at the lowest end of the industry, thus failing to grasp this opportunity for development. To this end, the Guangdong mold industry puts forward industrial upgrading and transforms from the structure, technology, and talent to the high-end industries.

Dongguan has a better mold development area. Judging from the development of molds in Dongguan, it is necessary to have sufficient funds to upgrade industrial upgrading. Dongguan implemented the capital necessary to attract investment and prepare the industrial structure. In order to truly achieve the promotion from “investment promotion” to “investment selection”, Dongguan has established an expert pool for attracting investment, which is composed of well-known enterprises, senior technical talents, and experts and professors in the city, and the number exceeds 100. During the investment investigation activities, experts are invited to provide opinions and play the role of the expert group. Whether the imported project is in line with the production of Dongguan industrial policy, whether it can improve the industrial chain of Dongguan and conform to the industrial structure, the adjustment direction, planning and feasibility of the project Conduct arguments and provide professional advice.

By the end of 2009, more than 1,600 foreign-funded enterprises in Chang’an Township, Dongguan City were engaged in the production of mechanical hardware and die-making. More than 600 of the more than 1,000 private-owned enterprises with an investment of more than RMB 1 million focused on the production of this industry and Sales, more than 3,400 individual industrial and commercial households have more than 6,200 sales and service in this industry, employing nearly 150,000 people, with an annual output value of 12 billion yuan, accounting for nearly 30% of the total industrial output value of Chang'an Town, and accounting for the total number of molds in the country. With an output value of nearly 10%, the industry gathering of mechanical hardware molds has formed a large scale in Chang'an, and has gradually gained popularity in the machinery hardware mold industry in China and even the world. Chang'an Town has been awarded the title of “Professional Town in Guangdong Province”, “China Famous Town of Machinery and Hardware Die”, “Characteristic Industrial Base for Torch Program of Guangdong Province”, “China Jewelry Industry Base”, and “National Torch Plan Dongguan Changan Mould Industry”. base". The mechanical hardware mold industry cluster has a relatively high reputation. The mechanical hardware mold industry has become a veritable characteristic industry in Chang'an Town, which has led to the development of other related industries and has formed a relatively obvious cluster economic effect.

How to complete the mold industry's industrial upgrading? According to Luo Baihui, an expert member of the Shenzhen Mould Technology Association, the mold industry has grown at an annual rate of 20% since 2000. During the “Eleventh Five-Year Plan” period, production and sales have been booming, and production, quality, and quality have increased further, especially in automobile manufacturing and IT. The development of the manufacturing industry has driven the improvement of the mold grade. The sophisticated mold manufacturing equipment has provided guarantees for the improvement of mold technology level. Equipment manufacturing companies should establish a modern enterprise system as soon as possible, change the operating mechanism, and encourage social capital and technology to participate in the state-owned equipment manufacturing. With regard to the reform of enterprises, the association has recently communicated with large-scale Chinese shipbuilding companies, China Shipbuilding and other large companies. The other party has agreed to participate in the cooperation in the production of molds, panels, parts, standard parts, and non-standard parts, and to invest in the combined production. In addition, Luo Baihui believes that the shortage of skilled talents meeting the needs of high-end manufacturing is a common problem faced by the mold industry. For this reason, the Association conducts cooperation projects with well-known domestic universities.

In 2010, Dongguan will hold investment promotion conferences in Beijing, Shanghai or Chongqing to attract large companies in the Bohai Rim, the Yangtze River Delta, or the Southwest to connect with Dongguan industry. Dongguan will select some key and targeted projects with more mature conditions, go to lobby, and actively initiate investment promotion. The main target customers are central enterprises, military enterprises, and well-known private enterprises.

As the mold industry of Guangdong's industrial production of important basic technological equipment, it is precisely in such a good condition and a vast space, in the effort to adapt to the needs of the province's industrial development, has been rapid development and improvement, the entire industry economy The overall scale and economic strength have been expanded year by year. The mold manufacturing categories have been gradually completed, the technical equipment level of mold companies and mold quality have been continuously improved, and the ability to adapt to market demand and foreign exchange earnings has gradually increased. Its position in the same industry in the country has been rising year by year, and has been promoted by Chinese molds. The leaders of the industrial association called it “the largest mold province in China today, regardless of whether it is the largest amount of production or usage in the country.”